Donate Now to Support People of Color in CPG
Your donation helps People of Color get the support they need to build successful careers & companies in CPG — like getting their products on the shelf or earning leadership positions.
Here what our donors have to say:
Why Support Project Potluck

Increase Our Impact
Help us expand our work and reach our goal of serving 2,00 POC in 2026.

Catalyze Change
Be a true ally and leader by playing an active role in ensuring a colorful CPG.
What Drives Us
POC are under-represented throughout the CPG industry
People of Color face systemic barriers to accessing social, human and financial capital. As a result, today’s CPG industry is not representative of the US population or the consumers that support and purchase products, especially natural and organic products. Currently, 40% of the US population is POC but only 16% of leadership teams in CPG Natural Products are POC.
We are led entirely by POC — a rarity in the U.S. where 92% of nonprofit Board members and 87% of nonprofit Executive Directors are white. We are proudly for and by People of Color.
JOIN US IN CHANGING THE INDUSTRY FOR GOOD
Give Now and Help us Create a Colorful CPG!
Checks can be made out to Potluck CPG Inc. and sent to:
2261 Market Street STE 86103
San Francisco, California 94114
Thank you for your support!
Our work would not be possible without your generous support. Thanks to your gift, passionate professionals and Founders of Color can overcome systemic barriers and thrive in their CPG careers.
With your support, we can continue to expand our impact and create a more COLORFUL future for the industry.
